Music & Creative Foundations

Jennie-lee’s leadership in ceremonies and live entertainment is grounded in a deep, early career in music and the performing arts.

Before working at global scale, she developed as a professional musician and creative practitioner, building first-hand experience in performance, rehearsal, production and audience engagement. This period shaped her understanding of rhythm, movement, storytelling and emotional connection — elements that continue to inform her work across large-scale ceremonies and live experiences.

Alongside her own creative practice, Jennie-lee established and led a recording studio and a performing arts school encompassing music, acting and dance. Through this work, she supported the development of emerging artists and performers, combining creative mentorship with practical production knowledge and discipline.

This foundation in music and performance continues to influence how Jennie-lee approaches creative leadership today — with respect for craft, an understanding of the performer’s perspective, and a belief in the power of the arts to shape confidence, culture and connection.

A woman with curly red hair in a recording studio, wearing headphones, holding a notebook, and standing next to a microphone.
A woman with voluminous, curly blonde hair wearing makeup and a black top, looking directly at the camera against a dark background.
Six individuals, a mix of kids and possibly adults, are gathered around a recording microphone in a music studio, all wearing headphones and smiling at the camera.
Three young women with blonde and light brown hair, wearing matching shiny black jackets, posing closely together in a lively indoor setting.
Black and white portrait of a woman with curly hair, wearing a patterned coat, sitting with one arm resting on her knee, and looking at the camera.
A woman dressed in leopard print clothing with a headscarf, holding a bow and arrow, next to a man in dark clothing and a hat, in an indoor setting.
Black and white portrait of a woman with curly hair, wearing a textured coat or sweater, sitting with one hand on her knee and the other hand resting on the ground.
Black and white photo of five people in theatrical costumes, posing playfully and smiling.
A woman singing into a microphone and two men playing synthesizers at an outdoor event. People are gathered on a balcony and standing around watching.